PR Blogging

What is an SEO news release?

Search Engine Optimization Public Relations. The SEO news release is the innovative spin 100 years in the making. Press releases and news releases have been floating around the public stage for one whole century and the times have caught up to it. Technology and fast paced information has forced this innovative change in the world of public relations and news medias. If you want the information to a source within the hour, the Internet is the place to look and the new way of setting up the details is in SEO PR.

SEO PR is a new way of integrating a company's information across the Internet by way of media websites. The secret to SEO PR is in the keyword. The least confusing material a search engine produces with their keywords the more attention that search engine will feel. A company can definitely benefit from SEO PR if they can successfully link the new tactics in with the old tactics they have come to understand and logically function within their company. By placing the right material to the right search engine the information can soar through the Internet and be almost instantly visible to the public. The one thing to remember with SEO PR is the press release is still important even if it is 100 years old, which means light, simple and easy to read.

posted by DHS Entertainment @ 9:02 AM 0 comments

Starbucks on Ethics

Starbucks is a large company in the corporate world today and any way they handle a situation of massive importance can affect the structure of their business. They way they handled the 9/11 tragedy in New York was outstanding and a great example of their social responsibilities as a large corporation. Social responsibility is one of the most effective ethical decisions a company can make. When citizens realize a name such as Starbucks or MacDonald's as a massive corporation they believe no amount of economic deficiency can stop them because of some kind of control they posses within the world. Therefore, no matter what decisions they make their company can never falter, according to the public's state of mind.
During 9/11, Starbucks employees were told to donate water, coffee and other available products to the injured and those helping (paramedics, firefighters, police, etc.). When the corporation heard one of their employees had sold a bottle of water to a paramedic they immediately told the employee to reimburse them. If they had not done this, the company could have been seen as scandalous and tormented under media scrutiny. Starbucks has a great grasp on their social responsibilities because they reacted instantly by apologizing and reimbursing the paramedic.

posted by DHS Entertainment @ 8:43 AM 0 comments

Fact Sheet: Pandemic Influenza

Company Meeting: November 27, 2006 at 2:30pm Conference Hall 3rd floor. Snacks and drinks provided.

Goals: All Swentry Energy employees aware of risks concerning Pandemic flu. Employees of our company must know how to handle procedures during an epidemic. No employee of Swentry Energy will go unnoticed during an epidemic.

Employee handbooks: New handbooks were written out during planning of Pandemic flu. Some changes have been made concerning the new policies. These will be read and signed by December 1, 2006.

New Policies: All full-time employees must have direct deposit. Those without banking accommodations will use Swentry Energy Inc.’s personal accounts based on contract.

Health Insurance: Full-time employees need to contact Jean Favens at 817.890.6554 to make sure all current information is correct on insurance forms by December 1, 2006.

Vacation/Sick Days: Full-time employees have a “bank” of paid vacation/sick days depending on start date. Vacation days can be counted as sick days. Other employees may trade days.

OSHA Quick Cards: These will be handed out at the meeting. The cards include information of the Pandemic flu, such as symptoms and simple procedures.

posted by DHS Entertainment @ 1:53 PM 0 comments